Wu Tong, Vice Mayor Xu Yuexing: play to their advantage to build strong town

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  Hutang Town, Wujin District, Changzhou City, China's textile town, Jiangsu province, "hundred villages and towns," one, and twice received the "China towns Star" award.


Wu Tong Textile is a traditional industry. In recent years, adhering to the "establishment of industrial towns, the project shangxingzhen, textiles strong town" development concept, by textile products structure, technological structure and organization restructuring, and formed a corduroy, denim and yarn-dyed specialty products represented by Wu Tong. Economies of scale textile printing and dyeing industry, the town industrial economy accounted for 70% of the total, of which nearly 85% of products sold abroad. Also initially established with the "hometown of Chinese weaving" to match people, equipment, scale, information and market infrastructure. However, the seemingly perfect "good old days", Hutang's leaders have a different kind of understanding. In their view, changes in internal and external environment to the development of traditional industries will bring opportunities, but also a greater challenge, Hutang To go further, to a large town, from textiles to changes in the textiles strong town. One word has become particularly heavy. How to make "big" to "strong" and realize Wu Tong take off again? Recent interview, Vice Mayor Xu Yuexing Hutang Town People's Government.
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"Textile and Apparel Weekly": Hutang textile industry as a whole is what kind of situation? What this guide government policies and views?
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Xu Yuexing: Wu Tong presented the textile industry as a whole, "olive" shape. While Wu Tong non-cotton yarn origin but a large volume of upstream obvious underdevelopment; other garment industry is relatively weak, technical, and management are not mature, do not form their own clothing brand. Therefore, to further strengthen the industry plan, grow, become strong and excellent three series of the time, we should guide the cotton spinning and chemical fiber size and grade of the upstream industry to upgrade and speed up printing and dyeing, clothing and other downstream industries; optimization of industrial clusters, regional economic development building strong town of textile, take a new road to industrialization is the new target set by the New Wu Tong is also the direction of policy guidance.


Now, the government is through policy guidance, park construction and the construction of the textile city, and the integration of social resources, the development of upstream industries and apparel industries. We hope that the step by step through the introduction, joint venture, processing, cooperation, OEM, etc. to encourage the development of garment industry, a complete industrial chain. In addition, through the relocation of the textile dyeing and finishing enterprise reform, the introduction of advanced equipment to improve the grade of textile fabrics. Transformation and the introduction of advanced technology for enterprises, the government will give some discount incentives. Encourage enterprises to domestic and international exhibitions, visits, so that enterprises can truly go out.


"Textile and Apparel Weekly": Hutang textile industry in brand building in this regard, why choose to go "regional brand" of the road?


Xu Yuexing: Creating a brand is important. The current stage, Wu Tong as "weaving town" in the domestic and international markets have greater visibility, especially in corduroy, yarn, denim developed rapidly, the high profile areas, step up and get a really guide the enterprises to create brand necessary to adapt to globalization of competition. However, lakes mainly small and medium textile enterprises, registered trademarks, and striving for famous brand in terms of market share because of its small and lack competitive advantage. In response, Hutang Government in 2004 to integrate the regional resources, registered the "Wu Tong" brand, take the regional brand line.


The face of the new market conditions, how to play "Wu Tong," mark the edge, to enhance the "Wu Tong," brand recognition at home and abroad. Hutang now, "Wu Tong" brand for the remodeling work, absorption can be achieved, "Wu Tong" brand standard products, and loyalty, "Wu Tong" brand quality product, "Wu Tong" brand. This work is being set up by the Jiangsu Wu Tong Textile Science and Technology Development Center is responsible for certification. We encourage powerful enterprises break through the industry's most high-end, industry standards.


Reporter: How to create a strong town of textile? Perhaps, many enterprise managers will think, with advanced technology and management to enhance the development of the traditional textile industry. However, Hutang government, what it do?


Xu Yuexing: For the government, do not only guide the enterprises to develop, more importantly, the Government can adapt to market changes and plan, and good service. Hutang order to enhance the competitiveness of the textile industry, textiles and the textile town of strong town of big changes in the environment has started to build a hard platform to address market fragmentation, and providing technical services, brand building and policy guidance, etc. to start.


The so-called hard environment platform that build the main building of the park. Hutang Wujin District, Changzhou is the political, economic and cultural center of Changzhou city, "Eleventh Five-Year Plan" to be a part of. Therefore, in planning construction of the park, not only to take into account Hutang own development, but also combined with construction of Changzhou city. Textile Industrial Park in the planning and construction to enhance the traditional textile industry, and Wu Tong, the rehabilitation-oriented facilities to ensure the coordination of business development and environmental protection and win-win principle. The urban centers of the textile printing and dyeing enterprises step by step to move to park, while arrangements have to introduce some technical innovation, the characteristics of the development potential of enterprises to enter the park. So far, dozens of companies entered, a large area of 200 acres, is also a small area of 30 acres or more.


To ensure the coordination of business development with environmental protection, at present, has been built on 58,000 tons of sewage of the three sewage treatment center, centralized sewage treatment to achieve the park, while the park also installed a gas, sewage discharge monitoring system. In the gas, water supply can greatly reduce energy consumption, and reduce the cost of individual use, not only raised the level of development of traditional industries, but also achieved the harmonious development of economic and natural environment.


"Textile and Apparel Weekly": technical services to promote the development of government leaders showed Hutang innovative thinking, then how to do specific technical services to promote development?


Xu Yuexing: Hutang textile industry on the current size and grade of view: first, many small and medium sized enterprises, and scattered, textile products, more low end; Secondly, since the lack of product research and development efforts, self-development or a few species such as corduroy, denim and yarn-dyed three series of products accounted for 75% of export share, much of it is the incoming sample processing; third, a single textile fiber structure, cotton is mainly Lord, not many varieties.


To address this bottleneck of the development, promotion of textile industry, the technological level, so that technical services to promote the development of Hutang Government under construction in Jiangsu Wu Tong Textile Science & Technology Development Center. Developed by the Jiangsu Wu Tong Textile City, Hutang Town, Wujin District, the Government and the Productivity Promotion Center of Science and Technology Bureau common shares, the establishment of Textile Science & Technology Development Co., Ltd. Jiangsu, Wu Tong, the implementation of government guidance and market operation. Preparation of the Technology Development Center will consists of product development and promotion, textile products, testing, product display, e-commerce and textile technology consulting and training services to five sub-centers.


"Imperial Treasures, outstanding people," the Hutang textile with distant history, also has abundant strength, I believe that through sound planning and proper policy guidance, Wu Tong will be able to build a sound textile industrial chain of Wu Tong take off again .