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Some people say that solar energy is to brave the battlefield to play the game, law of the jungle, survival of the fittest is the survival of this piece of the Red Sea Rules. However, according to industry sources, solar power market is the industry's next move will significantly reshuffle, the only way that the industry as a whole will be true on the right track. However, this trend must have a proactive strategy of innovation to do business leader to address the brutal brand focus. Recently, for the ills of solar water heater market continuously, Haier made a new systematic strategy to stem the proliferation of the phenomenon of semi-finished products, and strengthen post-service, to speed up the shuffling process and the entire industry to develop normally.
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Opened low solar water heater industry hard "hot"
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According to International Energy Industry magazine "Renewable Energy in the world," reported that China is already the world's largest solar water heater production and use of the country, the total solar water heaters to maintain accounts for 76% of the world. However, as China's largest renewable energy industries, solar water heaters consumer overall satisfaction was only 53.9%. Its environmental, economic and energy advantages of renewable embarrassing.
Currently impeding the development of solar energy industry's largest OEM soft spot that is flooding the market with machines and assembly machines. Serious decline in industry concentration, "38 stores" (ie in March opened in August on the closure of shops and brands) wave upon wave of serious deficiencies in service, various Internet-related complaints accounted for plates, so that potential customers are discouraged. Solar water heater industry, how to do what can be "hot" up?
Haier systematic strategy Watch Industry Weaknesses
In the December 3 Haier Group sponsored the conference, the Chinese Olympic delegation, Haier is responsible for solar related to the industry, introduced its upcoming systematic strategy. Systematic strategies include: quality and reliable host semi-finished products, standard pipe and fittings and complete closed-loop control by the manufacturer's installation and service of a chain of three links, are indispensable. In short, the core is the "one-stop service." From pre-product technology development, product sales, installation to after-sales service, solar energy should be full control of Haier, one vote in the end:
Production processes is a systematic strategy, "the source" stage. Haier solar high-performance host, standard pipe and other key components, to achieve a whole range of human design. To protect consumers, bath safety, integration of global R & D Haier, Haier has successfully developed a split solar water heater, electric wall leading patented anti-security technology to prevent the leakage completely hidden.
We all know, solar water heaters produced only the semi-finished products, design and installation is the key later, more importantly, how to maximize the satisfaction of the family, urban environment, multiple requests. The overall impact of the traditional water heater problem beautiful city, Haier building integrated solar design and architecture combine to become an urban landscape.
After-sales service is an extension of the product. Haier solar energy all over the country more than 5500 service provider network, you can solve problems for customers to worry about 24 hours, the factory completely closed-loop control services to consumers quickly provide a return visit, screening, cleaning and other services, has greatly enhanced consumer Haier recognition.
It is understood that Haier solar energy in their own development, it is also an active service during the Olympic Games into its systematic strategy: It is learned from Qingdao Haier Solar Olympic sailing base for the construction of solar systems, was successfully completed in August this year . This project uses solar energy air-conditioning system Haier effective solar energy or heat into the cold for summer cooling and winter heating, while still meeting the kitchen, bathroom, toilet and other various water needs and achieve the water , refrigeration, heating of the Trinity.
Haier industry reshuffle soon lead role in taking up
French paintings, "Liberty Leading the People", the symbol of the goddess Gao Qing banner of free calls on people to destruction of monarchy.
Sunday, August 1, 2010
Solar water heater flashed a systematic strategy of Haier
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