Years Experience In The Suning Appliance Marketplace "samsung Treatment"

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As of October 1, 2007, Suning Electrical In more than 600 stores nationwide, the number of employees reached 90,000 people in 2006, nearly 61 billion yuan sales volume, in



Business Department of Statistics of China top 100 chain enterprises, among the top three. glasses spy camera

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Suning the past two years resulted in rapid expansion of the North China



Home Appliances Retail market formed a "Soviet hegemony" of the situation, due to large and medium local enterprises in Beijing, the national market in these two companies is still a threat.



Reporter on the ground know, Suning seems to input into the computer market is not very big, huge store in a corner where only biased, which I spent a half-strength be considered targeted.



Because the computer is not a large area, so the area assigned to the various brands and even smaller. Such as HP, Lenovo,



Founder The brand also has a separate counter, other brands do not have the treatment of. Some staff members were responsible for a two or three brands sold in stores where it is very rare.



Suning Appliance I did not find in the ThinkPad line of products, Lenovo's other series have also focused on the household. Hewlett-Packard, the situation with the party brands and Lenovo also basically similar to the shadow of the commercial machine which seems to have really not find on the.



Computers in Suning area, there is a brand is more special. That is,



Samsung . Because Samsung is the first direct supply and Suning Expand



Cooperation Brand, so that more counter space Suning to this "big customers." Colleagues joked: This is the Samsung brand Suning enjoy three-star treatment ah!



The fact is that, in Suning Samsung



Notebook Counter, the latest listing of the various models of low grade and high school notebook you can buy and, of course, there is also concern about the commercial I want to machine.



On I am going to ask the sales staff when Samsung's sales, just in time for a couple to buy laptop. Sales staff quickly went closer to open to introduce this in the store in Zhongguancun is commonplace. But



Buyer Does not seem to mind here, apparently it had been optimistic about the brand and model just to the store where to ask the price. Sure, the two sides immediately began discussions on the price. The reason this happens is because the special status of Samsung caused by Suning. Buyers and sellers can bargain, this is my retail markets in general are difficult to see.



PC



Select distributors or retailers, manufacturers are certainly many factors to consider, but one thing is beyond doubt, that is his choice of this channel is not suited to their product positioning. Samsung's market in the south than the north well, which is the same thing and Suning. Suning north in recent years commanded the troops menacing, Samsung is also prepared to take this opportunity to gradually expand their share in the north. So far not dare to say this is a win-win cooperation, but this model should be worthy of promotion, according to local conditions, due to the situation when, in the PC industry is also applicable.