Haier "anti-power wall" water heater into the international market - Haier, water heaters, market - HC Network Appliance Industry

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3 18, Haier prevent electric wall heater new logo officially opened in Nanjing. Compared with the original logo, the new logo not only against electric wall color, pattern more visible, also joined the "Safetyinside" the English flag. Haier Water Heater Sun Jing Yan, general manager, said the introduction of English identity, is to as "anti-power wall" to prepare to enter the international market.

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It is reported that Haier's goal is to promote "anti-power wall" has become the new Haier Group, the brand with international influence. Once the "anti-power wall" brand successful, Haier Group will also be the first time the mode of operation from a single brand to the parent brand operating model. Some analysts believe that, "Safetyinside" fully revealed Haier water heater market, "ambition." In response, Sun Jing Yan does not deny. He said, like "Intelinside" is representative of high-performance computers, "Safetyinside" will become synonymous with safe water heater.



Han Huasheng that China Consumer Association, a qualified water heater water heater does not equal security. In recent years, many accidents have occurred in different parts of the electric water heater injuries accident, charged by the detection of almost all earth and other environmental factors, and water heater itself, there is no quality problems.



Environment has been charged in the process bath heaters greatest threat, which has been in Nanjing, Shanghai, Chengdu, Hefei, and technical supervision departments confirmed. It is reported that, in line with 3.15 activities, local technical supervision departments have organized a resident in March electrical safety investigation, the results show that domestic households electricity environment is not optimistic. Among them, the ground is not reliable, the aging, lack of moisture, waterproofing, and the circuit does not meet national security requirements is the most common problems. Such as Wuxi, 66% of the sample households caused by poor ground water may live.

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Minister Hou full rudder that live not only in our environment, is also troubled by India, Thailand and Vietnam, and many other countries, the user water heater problem. International power sector in the 68th Congress Working Committee, American experts said that the United States has experienced similar incidents. To contribute to addressing this problem, in 68th International Conference on Electrical Work Committee, the General Assembly President DEREKJOHNS personally demonstrated to the participating experts and anti-power wall works, and urged against an international standard electrical wall technology. DEREKJOHNS that Haier "anti-power wall" standard, once identified, will be shared by the world.



At present, Haier electric wall heater against the domestic market share of the market is near 1 / 3, anti-power wall technology is recognized many consumers. Faced with this result, water heaters, general manager of Haier Sun Jing Yan was not satisfied. In his view, dominated the international market, as more foreign consumers with safe bathing environment, Haier is the ultimate goal. The introduction of English identity, a new standard for full marks against the wall will separate sub-brand electric mode to enter the international market.