Domestic appliances foreign name on the name affix "foreign" it? - Appliances soil Foreign, foreign brand home appliances - home appliances industry-hc360 HC Network

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60 years ago, few people within the lingua franca of the world how much

Home Appliances custom paperweight

Although nylon lanyards

Refrigerator

,

Air conditioning

,

Washing machine

Have been born, even helpful on, without exception, are all foreign brands. China, just liberated, the people has still a problem, you can say, on the eligibility of foreign appliances do not even worship.



30 years ago, China was the implementation of reform and opening up, the first group of rich people begin to enjoy life, home appliances, without exception, these appliances are all foreign brands, imported goods. Although the Chinese also have their own appliances, but concentrated in the radio (then married to the "three switch to a ring," one of the four pieces), the more Uncle Zhao sketch interpretation of home appliances is the flashlight. However, after 30 years of development, "foreign brand" of the title has become a product of history, and will gradually be eliminated.



Foreign brands into Languishing



Reform and opening up of imports to China's "foreign brands" with high quality homage to the Chinese consumers. That period, as long as marked "leaving the country", all owned by a Chinese mad rush to show off. Even foreign people wearing jeans were left off the rest. It was fashionable word, "the moon in the round than the Chinese." At that time people can see how "Worship."



But now, with the global consumer market is mature and rational, more and more foreigners have to give up the minds of people "foreign brand", to select the Chinese brand. The reason is that more and more foreigners know: With the integration of the global economy, the Chinese people as a "foreign brand" products many of which are "Made in China." Therefore, the Chinese people in mind "foreign brand" in the eyes of foreigners has not "foreign" was.



Example, Apple IPHONE

Mobile

Swept the world, products just in the U.S. soon, there are many Chinese consumers become IPHONE users, but this phone is not "American-made", but a typical "made in China." If consumers of "Made in China" and IPHONE as a "foreign brand", is somewhat far-fetched.



Have a foreign name is "foreign brand"?



Then, "Made in China" of foreign brands is not what "foreign brand"? Experts believe that: "foreign brand" concept is outdated, then the discussion has no sense. Because of the global market integration has brought the biggest change to the brand that the brand has no borders, there would be no distinction both inside and outside, there is only "global brand" and "non-global brand" distinction.



Expert opinion has also been confirmed. According to latest statistics from the Ministry of Commerce in 2008, now 500 in addition to a handful of production companies do not invest in China, the 95% of China as their production base, by way of joint venture or OEM OEM for "Made in China, global consumption" operations. Therefore, these Chinese-made foreign brands so that consumers recognize: Domestic appliance paste leaving the country name is not really "foreign brand" the. So, to continue the brand "Ocean of sub-soil" is meaningless.



However, China still a small number of groups leaving the country willing to take the brand is called the foreign brands. For example, Siemens refrigerator bought in Chuzhou Yangtze refrigerator, or with the original equipment and staff for production, but the refrigerator labeled "Siemens" name, the result becomes the eyes of people, "foreign brands." Lenovo's ThinkPad computer is at "Japan Design, Made in China", Chinese people confused association can be called a "domestic brands."



Can be seen, not so than "Made in China," but there are no "foreign name." Refrigerator on the Yangtze, "Siemens" name is "foreign brand" Lenovo ThinkPad computer designed by Westerners, or people can be the eyes of domestic brands. Thus, there are foreign name is the views of foreign brands has exposed people blindly Worship of consumer psychology.



Foreign brands are not all reliable



Fact, is the real foreign brands, nor is "high quality" synonymous.